In July 2022, after several rounds of efforts to control the COVID-19 pandemic in China, cultural and tourism activities gradually resumed, leading to a strong public desire to travel abroad. Through a media networking event, China National Travel Service (CNTS) aimed to promote key summer tourism products to serve the Chinese public in the future.
In accordance with relevant pandemic management regulations, the event’s tone was assessed, and a plan for the offline exhibition setup and event execution was developed. Additionally, support was provided for media coverage.
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